Web video publishing start-up Brightcove is gearing up for a November commercial preview of its new video publishing platform. (For more details, check out today’s IP Media Monitor.) The DIY system enables publishers to upload video, syndicate it and earn either ad revenues, or ultimately pay-per-view or some other form of direct compensation. Founded by Jeremy Allaire, Brightcove has been in tests with a range of video publishers for the past six months or so, a group of testers that ranges from small, independent publishers to major cable operators and networks.
One of Brightcove’s main goals is to leverage the Internet in opening up the distribution of video content, and is setting the prices of its service accordingly. “Brightcove’s console is a self-service environment for running Internet media systems,” Allaire says, noting that the costs of using the console are negligible, making the barriers to self-publishing very low. “Anyone can start operating with this with no upfront costs.”
Cynthia Brumfield at 11:29 AM|Comments(0)
Blogs We Read
