IP Democracy: AOL in Pact with Newly Flush Brightcove

Cambridge, MA-based video publishing start-up Brightcove has landed a big fish client while still only in its market beta test phase. The company founded by tech pioneer Jeremy Allaire has a pact with America Online to enable commercial publishers and programmers that are distributing with and using the Brightcove service to have their videos distributed on the AOL service. [Note: an earlier version of this post incorrectly stated that AOL users could publish on the Brightcove platform.]

Brightcove’s self-publishing system allows users to pick among various menu-driven options to upload content and participate in ad sales as part of Brightcove’s ad network or generate pay-per-view payments or simply give away the content. AOL will have the right to refuse the published content based on its own criteria, and AOL visitors will be able to access the content through the online service’s video search engine.

Things are definitely looking up for Brightcove: the company announced yesterday that it has received $16.2 million from AOL, the Hearst Corporation, Allen & Company and the IAC/InterActiveCorp. Barry Diller, the chief executive of IAC/Interactive, will join Brightcove’s board.

Posted by Cynthia Brumfield on November 22, 2005 12:10 AM to IP Democracy