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November 30, 2005

Intel Aims at Video Market with New Technology


tvovertheweb.gifIntel, which was instrumental in making Wi-Fi a universal broadband platform, is now eyeing the video sector. The company is slated to announce today a spate of media deals for its new technology Viiv. With Viiv-enabled PCs, TVs, DVD players, DVRs and other devices, consumers can download video from the Internet that will be automatically configured to provide the best viewing experience on big screen TVs.

Among the media companies that have agreed to offer Viiv-supported content are Movielink, BSkyB, Canal+, Japanese TV network NEC, Telecom Italia, and TiVo. While Viiv’s greatest utility is for web-based video, which doesn’t display well on TV screens, it also enhances other forms of media content including music and games. Music and game companies Napster, Square Enix and Ubisoft are among the Viiv supporters Intel has garnered.

 

Cynthia Brumfield at 7:37 AM|Comments(0)

  

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