AtomFilms, a pioneer in short web-only film distribution, is about to launch a new studio for online-only films. Called AtomFilms Studio, the new initiative will spend “hundreds of thousands of dollars” this year to bankroll the creation of new, short (five minutes or less) videos. The first six projects are already in the pipeline with as many as three dozen more planned for the year.
“At some point, the Internet, or broadband entertainment, will be the home base for anything related to video,” Salmi [Mika Salmi, AtomFilms founder] said in a telephone interview while en route to the Sundance Film Festival. “Some will look like odds and ends. Some will look like TV. We want to provide the right content.”
Cynthia Brumfield at 12:19 PM|Comments(0)