Seth Kenvin of BigBand Networks sent me an email a couple of weeks ago letting me know he has a blog and it got me to wondering just how many corporate-affiliated or corporate-employee blogs are out there in this sphere that we cover at IP Democracy, namely the delivery of new media and applications over IP-based networks.
Of course, most of the very big players in the tech sector or IP technology world have official blogs (Google), or allow their employees to blog in a semi-official capacity (Robert Scoble). But there are a lot of companies out there that don’t have blogs or employee-written blogs, or at least I can’t find them. Here’s a list of the company-backed or company-related blogs I’ve found so far:
| Corporate-Backed or Employee-Related Blogs in the IP Media World | |
| Company | Blog |
| Amazon.com Inc. | Amazon Web Services Blog |
| AOL - Jason Calacanis | Jason Calacanis’ Blog |
| AOL - Joe Loong, Senior Programming Manager | Magic Smoke |
| AOL - Justin Uberti, Chief Architect of AIM | Tales of a Running Man |
| AOL - Shawn Carnell, System Architect | I Am Alpha |
| AOL - Ted Leonsis, Vice Chairman | Ted’s Take |
| BigBand Networks (Seth Kenvin) | Vivoda |
| Brightcove | The Latest from Brightcove |
| Cisco Systems, Inc. | Cisco High Tech Policy Blog |
| Cox Communications | Digital Straight Talk |
| Dell, Inc | Linux Engineering |
| Electronic Data Systems | EDS’ Next Big Thing Blog |
| Google - The Official Blog | Official Google Blog |
| Hewlett-Packard Company | HP Blogs |
| Honeywell International | HoneywellBlogs |
| Intel Corporation | Intel Geek Blogger |
| International Business Machines | Guide to IBM Blogs |
| Microsoft (Ray Ozzie) | Ray Ozzie’s Weblog |
| Microsoft (Robert Scoble) | Scobelizer |
| Microsoft Corporation | MSDN’s Microsoft Blogs |
| Motorola Inc | Team Moto |
| Oracle Corporation | OraBlogs |
| Ruckus Wireless | The Ruckusroom |
| Sprint | Things That Make You Go Wireless |
| Sun Microsystems Inc | Jonathan Schwartz |
| TBS | The Daily Flog |
| Texas Instruments | Video 360 Blog |
| The Boeing Company | Randy’s Journal |
| Viacom International Inc | Real World/Road Rules Blog |
| Xerox Corporation | Palo Alto Research Center |
It’s a diverse group, ranging from video programmers (TBS) to pure-play tech companies (Cisco), but that’s how this new convergent market is shaping up. The blogs themselves are of varying quality too — but most take a stab at offering some kind of interesting commentary, although most definitely hew to the corporate point of view.
It’s a no-brainer that companies, particularly companies in the IP and tech sectors, should have blogs. They’re almost costless and they’re a great way to get out the company’s point of view — as long as the blog isn’t simply a boring PR tool.
Can anybody fill me in on the blogs I’m missing that should be on this list? If I ever figure out how to set up a wiki, I might set up an IP-Related Corporate Blog Wiki.
Cynthia Brumfield at 8:25 AM|Comments(2)
Cynthia,
Thanks for mentioning the Ruckus blog. Thought you should know that they now have a new IPTV wiki. Interested in participating? We launched the wiki at SxSW, and are just getting things started.
Posted by: Giovanni Rodriguez at March 21, 2006 2:55 PM
Cynthia:
A "Fortune 500 Blogger Wiki" already exists:
http://www.socialtext.net/bizblogs/index.cgi
FYI, your TypeKey signin for your blog doesn't work. TypeKey responds with an error message when I try to sign in.
Posted by: Dossy Shiobara at March 17, 2006 12:56 PM
Blogs We Read
