Nat Torkington at O’Reilly Radar flagged a handful of employment listings posted at Google, all of which point to the search giant’s serious intent to enter the online “television” business. Based on these listings, Nat says
Anyone who doubts that Google is moving into television in a big way should think again.
Of course Google is looking for software engineers with experience in the interactive TV business, but the posting for an ITV “project manager” is the most illuminating. Here’s part of the job description:
You will identify key market trends that are shaping user behavior when watching Television. These include but are not limited to the intersection of internet and Television technologies, video-on-demand, personal video recorders and emergence of next generation set-top-boxes with IP connectivity. You will then identify areas where use of Google’s search and advertising technology can enhance this user experience and define appropriate products to deliver these user benefits.
But Google is not, apparently, looking to bypass traditional TV distributors. The search giant obviously has plans to work with cable and phone companies to create products that these traditional TV players can leverage, if this part of the job description is any indication
As part of this role, you may also be required to interact with strategic partners in the telecom and cable segments across the world. As part of these interactions you will be required to present product and business strategy to senior executives at these companies and work with them to deploy these products in their network.
Cynthia Brumfield at 9:03 AM|Comments(0)
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