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March 27, 2006

Hyping Web 2.0


web20.jpgOK, at the risk of adding useless commentary regarding Newsweek’s breathless, over-excited coverage of social networking and other “Web 2.0” developments, I’ll acknowledge the magazine’s zippy, overly bright and kind of exhausting-to-read coverage of “The New Wisdom of the Web” (I know, ick.)

The colorful and eye-popping profiles of the latest Internet trends are almost a parody of “zeitgeist” newsweekly journalism, replete with too-cute quizzes (“How Geeky Are You?”) and snappy phrasing (on Flickr: “What was once the digital equivalent of a shoe box became a vibrant community built around photos and a vast collaborative effort to produce an infinite scrapbook.”)

I’m with Paul Kedrosky who calls the cover story “terrifying” and adds

Combined with the recent explosion in the number of unsolicited “MySpace-of….” business plans showing up in my inbox, and the ongoing AdSense obsession, I’m thinking of putting an anti-Web 2.0 filter in Gmail and my feed reader.

Paul, however, retreats from his refreshingly honest assessment to reclaim some kind of nice-guy role by offering congrats to Flickr’s Stewart Butterfield and Catarina Fake for making the cover of Newsweek.

 

Cynthia Brumfield at 9:41 AM|Comments(0)

  

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