How cool is this? Online digital media information giant CNET is migrating its video content to the TV set. The company announced this morning the launch of CNET TV, a VOD channel that will offer CNET’s original videos, which predominately deliver original reporting on digital media and devices. Those videos are now available online, but will be pulled together in a coordinated channel for access by both TV and Internet viewers.
Not only that, CNET has some high-profile partners who have already agreed to carry the content, including Cox, Tivo and VOD programmer TVN Entertainment. Even more envy-provoking, CNET TV will launch with a big-ticket advertiser, Best Buy.
CNET says that this backwards-migration move from PC to TV is “exemplary” of a larger trend at the company to push stuff off the computer and onto the television set. The company’s GameSpot site will produce original programming for Gameplay HD, a channel offered by Voom HD Networks.
Cynthia Brumfield at 2:11 PM|Comments(0)