Courtesy of Steve Rubel, Nielsen BuzzMetrics and the Informatics Institute of the University of Amsterdam (had no idea either of these entities existed) have conducted a study that shows blog comments get very little respect in cyberspace. The two research groups conducted an analysis of 500 randomly selected blog posts and found, among other things, that 80% of blog postings accept comments but only 28% had them.
Moreover, only 2% of blog comments are syndicated in feeds. Rubel, with his PR hat on, says that blog comments are “undiscovered country.” I can attest to that: a lot of traffic is driven to this site when an IP Democracy posting is listed in the comments section of selected blogs. People do read the comments.
Cynthia Brumfield at 10:11 AM|Comments(0)
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