I stumbled on this video, “Day of the Long Tail,” on YouTube and it must be watched. It’s a mock horror film about how audiences are rising up against the traditional media gatekeepers by choosing their own entertainment options and clearly aims to ride the popularity of Chris Anderson’s “The Long Tail” book.
At one point, in classic shock film style, the narrator says “they’re a lot more of them than they’re are of us,” referring to how the masses outnumber the major entertainment companies. It ends with an ominous tag line: “The audience is up to something.”
Cynthia Brumfield at 10:35 AM|Comments(0)
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