Tivo is on a roll — after scoring a big patent fight win over EchoStar, the once-doomed but now seemingly renewed DVR pioneer has landed a big cable deal. The company announced this morning a pact with Cox Cable, now the nation’s third largest cable company.
Tivo will be available via a software download to all Cox customers who have boxes capable of this kind of upgrading. The new DVR offering will give Cox customers capabilities of offering bells-and-whistles that they don’t get with the Cox native guide, including the ability to link on-demand and high-def programming with Tivo options such as SeasonPass recordings, WishList searches and the recently announced TiVo KidZone.
As Davis Freeberg points out, the Cox-Tivo deal has been in the works for some time. But, other cable operators, such as Time Warner, which doesn’t have a deal with Tivo, have got to be getting nervous about how aggressive Tivo is going to fight to protect its patents.
Cynthia Brumfield at 6:26 PM|Comments(0)
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