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February 6, 2007

Disney Launches New Video-Rich Disney.Com


During his keynote speech at CES, Disney CEO Bob Iger promised that the company’s overhauled and improved Disney.com site would be up and running by the end of January. With that promised launch date missed, people began speculating that Disney was experiencing problems with the highly anticipated new portal. Some even thought that new board of directors member Steve Jobs was engaging in his infamous, perfectionistic tinkering with the site.

If that’s the case, kudos to Jobs because the new Disney.com is a well-organized portal with high-quality embedded videos that promote the range of Disney’s movies, TV shows, games, characters, music and more. And although I couldn’t find any full-length videos (except for music videos), the clips, which automatically play but can be paused, are entertaining in and of themselves.

Screenshot below

(Hat tip to Rich Greenfield at Pali Research!)

disneyportal.jpg

 

Cynthia Brumfield at 8:27 AM|Comments(0)

  

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